Welcome to our practice!

Enabling Gracious Evolution

Our Vision

To become a Learning Provider and Coaching practice of choice, by utilising acquired skill, knowledge and creativity to collaboratively close the learning gaps of individuals. The aim is to, through creative work and stakeholder collaboration and commitment, improve the overall learning experience of individuals and Learning and Development departments alike. We aim to, through our effective coaching, for clients to become champions of excellence in their own lives.

Our Mission

Organisations as well as the country as a whole are constantly changing. This, coupled with the change in the composition of the current employee base consisting of millennials, has highlighted the need for different ways of learning, focusing on creativity and the maintenance of legislative standards.  Our mission is to assist individuals and organisations to close those gaps through effective collaboration, improvement and implementation.

Eden Learning Logo 2021-01

Our Values

All discussions and work produced are based on honesty, through direct feedback and integrity, by not deviating from

the scope and maintaining legislative standards throughout. We pride ourselves in building trust through our confidentiality  agreements. 

The Three Legs of our Organisation

What our clients have to say…

I would recommend Samantha Fraser to utilize her services for any training material development and amendments, for any accredited and non-accredited work. Samantha is a very detailed professional and her structured approach is important to her and for us. I would recommend her any time and currently utilize her services.

Riad Masoet

Founder – Standing Tall

Our team was deeply inspired through this programme. The activities that were launched of self-esteem, positivity, friendship and conflict were much appreciated amongst our youth that’s now in their developmental stages and this was just the kind of activities that steered them to their concrete identities.
Their comments were greatly positive and chose to have your programme on a regular basis.  Personally, the team was enlightened of your resources and vast knowledge of your different activities.


Priest Andrew Solomons


The Old Apostolic Church
Belhar Youth Development Forum

Samantha is a dedicated individual – who is focused on the goal/ objective of the project and she keeps within the deadlines given. She is hardworking, very organised, can work independently and as part of a team. She is a well-balanced individual, who also does community work and other projects outside her day job, which confirms that she is hard-working and dedicated. I truly enjoyed working with Samantha and am looking forward to seeing and being a part of Eden Learning and the growth thereof.

Marguerite Groenewald

Owner – Eightfold Communication and Marketing Solutions